Gothenburg is famous for being a fantastic shopping destination with several different retail areas around town, all charming in their own way. The city offers everything from huge department stores to small stores with unique designs and flagship stores with exclusive ready-to-wear fashion. Wander around town and enjoy luxurious window shopping, visit charming independent shops or shop easily and efficiently in one of the major shopping centres. This guide leads you to everything from clothes and interiors shops to tempting delis in Gothenburg.
Gothenburg's best shopping
Shopping areas
Shopping areas in Gothenburg.
Charming in the oldest part of town
Cute independent shops - from carefully curated secondhand to modern interiors and Scandi fashion - dotted among old wooden houses and cobblestone streets. Haga Trätoffelfabrik & Läderaffär, Bebop Antik, Rum 21 and Charlston are just a few of the names. If you're hungry or ready for a coffee break there are plenty of inviting cafés and restaurants along Haga Nygata, including the popular Sjöbaren and Café Husaren - famed for their gigantic cinnamon buns.
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Haga Nygata 19, Linné Haga Nygata 10d, LinnéHaga Trätoffelfabrik & Läderaffär
Haga Nygata 19, LinnéCharlston i Haga
Haga Nygata 10d, Linné -
Website
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Haga Trätoffelfabrik & Läderaffär
031-711 97 11Charlston i Haga
031-13 68 70 -
Haga Trätoffelfabrik & Läderaffär Charlston i Haga
Easily accessible in the city centre
A popular shopping street where you'll find several of the major chains. From fashion for children and adults to sports stores, opticians and shoe shops, but also smaller stores such as gift and interiors store Tinna and renowned jewellers Jarl Sandin. In the middle of Kungsgatan is Gothenburg cathedral, surrounded by a lovely park perfect for a pitstop on a park bench or picnic on the grass. If you're hungry Ma Cuisine and Sorellina serve great lunches for anyone needing a pause from their shopping.
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Kungsgatan 56 , Centrum Kungsgatan 67, CentrumTinna
Kungsgatan 56 , CentrumJarl Sandin
Kungsgatan 67, Centrum -
Tinna
tinna.seJarl Sandin
jarlsandin.seTinna
031-711 35 16Jarl Sandin
031-10 59 00 -
Tinna Jarl Sandin
Treasure trove at hot address
Magasinsgatan has become one of Gothenburg's absolute hottest destinations for both shopping and restaurants. You'll find barista-award-winning Da Matteo, which houses both a coffee bar and coffee roastery/sourdough bakery, flagship stores for hip Swedish fashion brands such as Acne Studios and Dr. Denim Gallery, as well as uber-cool interiors stores Artilleriet and Norrgavel. The street's lively restaurant scene includes some popular restaurants and you can enjoy some of the best burgers in the city at The Barn just one street away. Or hang out in the square and grab something to eat from one of the food trucks.
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Magasinsgatan 17A, Centrum Magasinsgatan 19, Centrum Magasinsgatan 22, Centrum Kyrkogatan 11, Centrum Magasinsgatan 15, CentrumDa Matteo Magasinsgatan
Magasinsgatan 17A, CentrumAcne Studios
Magasinsgatan 19, CentrumNorrgavel
Magasinsgatan 22, CentrumThe Barn
Kyrkogatan 11, CentrumMiss Ragtime
Magasinsgatan 15, Centrum -
Da Matteo Magasinsgatan
damatteo.seAcne Studios
acnestudios.com/se/en/homeNorrgavel
norrgavel.seThe Barn
thebarn.seMiss Ragtime
missragtime.seDa Matteo Magasinsgatan
031-380 33 10Acne Studios
031-13 85 80Norrgavel
031-13 05 22The Barn
031-352 49 49Miss Ragtime
031-774 02 32 -
Da Matteo Magasinsgatan Acne Studios Norrgavel The Barn Miss Ragtime
Gothenburg's major shopping street
Avenyn has long been regarded as something of a tourist trap by locals but recently the street has undergone a makeover thanks to facade renovations and new additions in the form of fashion stores, restaurants, hotels and lunch spots. Götaplatsen with its iconic sculpture of Poseidon at the top end of the street is one of the city's most famous landmarks. The street is also home to the Gothenburg Museum of Art and Gothenburg City Theatre with its Foajébaren. Restaurant-wise, options include the newly-renovated Brasserie Lipp, Ristorante Bellora with hotel and rooftop bar and Le Pain Français Bistro, to name just a few. Don't miss Avenyn's trendy parallel street Teatergatan, home to cool, intimate spots such as Poh-Keh and Jimmy & Joan's New York.
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Götaplatsen, Centrum/Avenyn Kungsportsavenyn 6, Centrum/AvenynGöteborgs konstmuseum
Götaplatsen, Centrum/AvenynRistorante Bellora
Kungsportsavenyn 6, Centrum/Avenyn -
Göteborgs konstmuseum
goteborgskonstmuseum.seRistorante Bellora
hotelbellora.seGöteborgs konstmuseum
031-368 35 00Ristorante Bellora
031-767 34 00 -
Göteborgs konstmuseum Ristorante Bellora
Hipstertastic and welcoming
Majorna is more than a part of town, for many it's an entire lifestyle; cultural life is alive and well here alongside lots of delightful shops and great restaurants. The area is large and stretches from Stigbergstorget, where the landmark Seafarer's Wife sculpture looks out over the entrance to the city harbour, to charming Mariaplan and Röda sten. The secondhand store Majornas Saker från Förr and deli Gudagott are just a stone's throw from the Italian neighbourhood restaurant Enoteca Maglia and it's adjacent sister bar, Vinbaren Majorna.
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Repslagaregatan 7, Majorna/Masthugget Slottskogsgatan 42, Majorna Slottsskogsgatan 46, MajornaBamba
Repslagaregatan 7, Majorna/MasthuggetGudagott
Slottskogsgatan 42, MajornaVinbaren Majorna
Slottsskogsgatan 46, Majorna -
Gudagott
gudagott.euVinbaren Majorna
enotecamaglia.se/barGudagott
031-16 49 50Vinbaren Majorna
031-14 24 00 -
Gudagott Vinbaren Majorna
Small-scale shops and shopping lunch
In the swanky Lorensberg area, you'll find plenty of small-scale shops where you can browse everything from home decor to fashion. It's also an area packed with restaurants, perfect for a shopping lunch when you need to re-energise. Avenyn and Södra Vägen both run through the neighbourhood and are great for leisurely strolls. Don't miss out on the famous prawn sandwich at Heaven 23 or taking a walk over the moat to Saluhallen food hall.
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Mässans gata 22, Centrum Kungstorget, CentrumHeaven 23
Mässans gata 22, CentrumSaluhallen
Kungstorget, Centrum -
Heaven 23
heaven23.seSaluhallen
storasaluhallen.se -
Heaven 23 Saluhallen
Department stores
Department stores in Gothenburg.
Stylish shopping since the Seventies
This department store, sister store to the original Stockholm store, opened in Gothenburg in 1971. Be inspired by timeless design classics, Swedish and international premium quality brands and a large department for beauty and perfumes. The department's 50 departments include NK Designers, NK Herrtrend and NK Lingerie. The department store's lower ground floor has services such as toilets and NK's customer service department, where you can buy gift certificates and join the mailing list for special offers.
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Östra Hamngatan 42, Centrum
- Website • 031-710 10 00
- Read more on Thatsup
Historic shopping arcade
Arkaden has been an important part of Gothenburg's retail scene since the 1800s. Naturally a lot has happened to the department since then, but the emphasis on an enjoyable shopping experience remains. There are around 25 stores spread over three floors, mainly focusing on fashion, design, beauty and interiors. Some of the stores housed in the light, airy department store are Zara, Bolia, Nilson Shoes and Tesla. When hunger sets in, Löfqvist å vi serves a great shopping lunch, with a glass of fizz if you fancy.
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Fredsgatan 1, Centrum
- Website • 031-743 42 00
- Read more on Thatsup
Lifestyle, beauty and fashion under one roof
Sweden's leading department store for fashion, lifestyle and beauty shopping can be found at four different locations in Gothenburg. The largest is Åhléns City in Nordstan, followed by Åhléns Kungsgatan, Åhléns Frölunda Torg and Åhléns Partille. Since their opening in 1889 they've offered a complete concept for the whole family and their own fashion brands Wera and Å provide fashion-conscious clothes at great value prices. Muji in the interiors department sells Asian-influenced details for the home and wardrobe. The department store also includes haberdashery, shoes, beauty, music and entertainment departments.
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Östra Hamngatan 18, Centrum Frölunda Torg, Frölunda Kungsgatan 35, Centrum Nils Henrikssons väg 3, PartilleÅhléns City Nordstan
Östra Hamngatan 18, CentrumÅhléns Frölunda Torg
Frölunda Torg, FrölundaÅhléns Kungsgatan
Kungsgatan 35, CentrumÅhléns Partille
Nils Henrikssons väg 3, Partille -
Åhléns City Nordstan
ahlens.seÅhléns Frölunda Torg
ahlens.seÅhléns Kungsgatan
ahlens.seÅhléns Partille
ahlens.seÅhléns City Nordstan
031-333 40 00Åhléns Frölunda Torg
031-734 66 00Åhléns Kungsgatan
031-339 34 80Åhléns Partille
031-336 16 00 -
Åhléns City Nordstan Åhléns Frölunda Torg Åhléns Kungsgatan Åhléns Partille
306 000 square metres of shopping
With several thousand square metres of retail space and some 200 different stores, Nordstan is one of Sweden's largest shopping centres. Whatever the weather, you can shop here comfortably and find everything you need for all the family. The shopping centre has numerous entrances and you can easily get here by public transport. There's also a gigantic indoor car park next door, with direct access to the shopping centre. If you need to recharge your batteries there are plenty of restaurant, fast food and café options.
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Götgatan 10, Centrum Postgatan 26-32, CentrumNordstan
Götgatan 10, CentrumFemmanhuset
Postgatan 26-32, Centrum -
Nordstan
nordstan.seFemmanhuset
femman.com -
Nordstan Femmanhuset
Find what you're looking for on the square
Torget, "the square", as Gothenburgers call it, has undergone a major makeover in recent years, in terms of size, appearance and selection. The shopping centre was opened in 1966 by politician Olof Palme and since then its gone from some forty stores to 150. Browse among everything from fashion stores, sport and interiors to delis, bakeries and toy stores. There are also several restaurants and cafés. Frölunda Kulturhus next to the shopping centre includes an indoor swimming pool and library. If you're coming by car, there are two large car parks, along with a newly-built bus and tram hub.
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Frölunda Torg, Frölunda
- Website • 031-734 35 60
- Read more on Thatsup
Stores for women and men
Where to shop for clothes for both women and men
Swedish for the style conscious
The darling of the Swedish fashion scene is Acne, with its modern and minimalist style with a twist of unexpected elements. Their clothes are often simple in cut, focusing on clean lines and quality materials, often in neutral colours like black, white, grey, and beige, but they are not afraid to add some colourful elements sometimes. The brand is also known for its unique and innovative details, such as asymmetric silhouettes, interesting textures, and unexpected combinations of materials.
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Magasinsgatan 19, Centrum
- Website • 031-13 85 80
- Read more on Thatsup
Carefully selected
Quality, timeless style and sustainability are a few words that summarise Grandpa. Their range consists of carefully selected garments from both established and new designers, with a blend of Scandinavian simplicity and international elements. In other words, you can buy both basic and statement pieces here, and in addition to clothing, accessories and interior decor are also sold.
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Vallgatan 3, Centrum
- Website • 031-711 70 08
- Read more on Thatsup
In everyone's wardrobe
The Karltex store in the charming Haga neighbourhood they've handpicked a selection of brands such as Adidas, Stüssy, Carhartt, Champion, Brixtol and Elvine for both women and men. The focus is on timeless products that they believe should be part of everyone's wardrobe, whether it's clothes or accessories.
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Haga Nygata 27, Linné
- Website • 031-13 31 44
- Read more on Thatsup
Fashion for women
Stores focusing on women's fashion
Focus on fit and details
Gothenburg has a lot to offer for fashion-minded women, including Bitte Kai Rand, a brand not afraid of colour and shape. Their collections are characterised by their focus on fit and details, combined with both more earthy colours and fun patterns that can be found on both trousers and tops as well as outerwear.
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Drottninggatan 37, Centrum
- Website • 031-18 95 55
- Read more on Thatsup
Fashion for men
Stores focusing on men's fashion
Jeans for everyone
Looking for a pair of well-fitting jeans? Look no further than the sustainable and durable Nudie, especially in Gothenburg where the brand was founded back in 2001. They sell models to suit all tastes – from super tight to trendily wide. When you've worn them as much as you think you can, just take them to their Repair Shop and get them fixed up like new.
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Vallgatan 15, Centrum
- Website • 031-60 93 60
- Read more on Thatsup
Workwear mecca
Located right on the edge of Haga, in a building from the late 19th century, Göteborg Manufaktur offers high-quality goods and garments with a main focus on denim. The shop is run by, among others, Jonas Melin and Olof Norrman, who met at Textilhögskolan (the Swedish School of Textiles) and have a preference for sustainably and fairly produced clothes.
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Tredje Långgatan 3, Linné
- Website
- Read more on Thatsup
Valuing timeless design
There are numerous gems in Gothenburg for fashion-conscious men, and Holmens Herrekipering is one of them. Buy suits, ties, shirts, and other classic men's clothing in various materials and from designers who value timeless design. Their own tailors can help you if you want your favourite garment to fit even better.
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Stora Åvägen 1, Frölunda
- Website • 031-61 98 30
- Read more on Thatsup
Italian selection
For clothes and suits of Italian quality, Spiga 3 is the place to go. Linen shirts, down jackets, chunky knits – the range is wide and the style is classic.
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Trädgårdsgatan 3
- Website • 070-873 32 10
- Read more on Thatsup
Shoes
Traditional clogs
Since 1933, Haga Trätoffelfabrik has been providing the people of Gothenburg with high-quality clogs that last for years. The range consists mainly of clogs in classic wooden designs and with fun colours and patterns, as well as wool jumpers, leather products and bags.
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Haga Nygata 19, Linné
- Website • 031-711 97 11
- Read more on Thatsup
Classics and new arrivals
Karltex store on Vallgatan may be small, only 36 square metres, but it's still packed with shoes from floor to ceiling. Shop for timeless shoe models such as Adidas Stan Smith, Dr. Martens 1460, Clarks Desert Boot and Reebok Classics, but also the occasional carefully selected new arrival.
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Vallgatan 42, Centrum
- Website • 031-711 85 11
- Read more on Thatsup
Focus on sneakers and boots
In 2001, Lester began his mission to provide quality shoes to the inhabitants of Gothenburg. With a focus on classic brands from both America and Italy, the selection includes everything from Wellington boots to dress shoes.
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Vallgatan 14, Centrum
- Website • 031-701 47 01
- Read more on Thatsup
Interior design
Allmoge, art deco and Nordic classics
Fabriken is a favourite store among interior design enthusiasts in Gothenburg. New and used furniture, lighting, ceramics, glass, art from 1900 and onwards are sold in an inspiring mix. The ambition is to create a personal and inspiring selection where allmoge, art deco and Nordic classics are mixed freely.
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Ekedalsgatan 16, Majorna
- Website • 072-302 63 63
- Read more on Thatsup
Eclectic
Artilleriet aims to offer a range of unique interior designs in both classic and innovative styles. The keyword is eclectic, and the price tag often reflects that. The range is wide and includes everything from large furniture to storage and decorations.
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Magasinsgatan 19, Centrum
- Website • 031-711 76 21
- Read more on Thatsup
Institution in Majorna
Tiberg has been on Bangatan in Majorna for over 100 years, with plenty more to come. It's one of the largest independent furniture stores in Sweden and sells both design classics such as String shelves and new, lesser known brands in different price ranges.
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Bangatan 19, Majorna
- Website • 031-12 24 00
- Read more on Thatsup
Children's stores
Colourful, comfortable and durable
Villervalla's colourful children's store attracts many who enjoy dressing their children in fun patterns and colours. The goal is to create clothes for children that allow them to really be children, play, have fun, and climb in comfortable and durable clothing.
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Haga Nygata 22, Linné
- Website • 031-711 15 15
- Read more on Thatsup
Classic stripes
Polarn o Pyret's classic stripes are equally beloved by children and adults, and are an ideal gift for both newborns and slightly older children. Nowadays, the range is wide and includes everything from baby clothes to outerwear in all sorts of patterns, but the iconic stripes remain.
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Postg. 26-32, Centrum Frölunda Torg, FrölundaPolarn O. Pyret
Postg. 26-32, CentrumPolarn O. Pyret Frölunda Torg
Frölunda Torg, Frölunda -
Polarn O. Pyret Frölunda Torg
polarnopyret.sePolarn O. Pyret
polarnopyret.sePolarn O. Pyret Frölunda Torg
031-47 32 90Polarn O. Pyret
031-80 24 10 -
Polarn O. Pyret Frölunda Torg Polarn O. Pyret