Guide to bridal shops in London

Guide to bridal shops in London

Planning a wedding is a lot of work and one top priority for most brides-to-be is what they're going to wear. Finding the right bridal shop is a must when you're looking for a wedding dress or outfit that makes you feel beautiful and confident, whether you favour classic styles or distinctive modern designs. London is home to a wide variety of wedding dress shops that cater to a wide range of preferences and will help you look and feel amazing on your big day. Get some ideas with our guide to bridal shops in London.

In this guide
  1. The best bridal shops in London
    1. Made With Love Bridal – Luxury Australian dresses
    2. Pennies Vintage – Vintage bridal wear
    3. The Mews Bridal – Chic French designs
    4. Morgan Davies Bridal – Designer dresses and accessories
    5. Suzanne Neville – Award-winning British designs
    6. Sassi Holford – Decades of bridal expertise
    7. Angelica Bridal – Inclusive international designs
    8. Lovely Bride – Eclectic bridal designs
    9. Evelie – Modern bridal shopping
    10. Love Spell – Bohemian wedding vibes
    11. The Wedding Club – Laid-back bridal looks
    12. Joyce Young – Award-winning wedding outfits
    13. Dana Bolton – Unique bohemian styles
    14. Browns Bride – Exclusive bridal shopping
    15. Mirror Mirror – A must for glamorous brides
    16. Bridal Rogue Gallery – Boho dresses for every bride
    17. Betty McCaul Bridal Outlet – Affordable bridal wear
    18. Grace Loves Lace – Handmade and sustainable styles
    19. Katya Katya – Boho dresses handmade in Latvia
    20. Phillipa Lepley – Bespoke wedding couture
    21. Indiebride – Sustainable and free-spirited
    22. David's Bridal – All your wedding fashion needs
    23. House of Ollichon – Unique bridal styles
    24. Caroline Castigliano – Luxury bespoke dresses
    25. Belle & Bunty – Modern design, vintage inspirations
    26. Blush & Ivory – A choice of modern styles
    27. Halfpenny London – A bold bridal boutique
    28. Jane Bourvis – Unique antique textiles
    29. The Fall Bride – Non-traditional styles for modern brides
    30. Blackburn Bridal Couture – Leading bridal shop in Blackheath
    31. Heart Aflutter Bridal – Bohemian and non-traditional
    32. Pronovias – Global leader in bridal wear

The best bridal shops in London

The best wedding dress shops in London

Made With Love Bridal

Luxury Australian dresses

At Made With Love Bridal you'll find luxury Australian wedding dresses. The store carries a varied collection of dresses in a range of sizes. During your appointment you'll have exclusive use of the boutique and can enjoy a glass of champagne whilst you browse the modern designs that are available.

Pennies Vintage

Vintage bridal wear

Vintage lovers flock to Pennies Vintage in Islington. In this cute store you'll find unique pre-1960s vintage fashions, jewellery, and gifts. This shop is also particularly well-known for vintage bridal wear. You'll find original 1920s wedding dresses as well as veils and hair accessories to complete your bridal look.

The Mews Bridal

Chic French designs

If you want an effortlessly chic look for your wedding day then you'll like what you see at The Mews Bridal. The speciality here is modern bridal wear from French designers, with a curated range of dresses available. Make an appointment to explore the collections from a number of in-demand designers.

Morgan Davies Bridal – Bridal shops
Morgan Davies Bridal
Morgan Davies Bridal – Bridal shops
Morgan Davies Bridal
Morgan Davies Bridal – Bridal shops
Morgan Davies Bridal
Morgan Davies Bridal – Bridal shops
Morgan Davies Bridal
Morgan Davies Bridal – Bridal shops
Morgan Davies Bridal
Morgan Davies Bridal – Bridal shops
Morgan Davies Bridal
Morgan Davies Bridal – Bridal shops
Morgan Davies Bridal
Morgan Davies Bridal – Bridal shops
Morgan Davies Bridal

Morgan Davies Bridal

Designer dresses and accessories

Shop for bridal wear in a bright and comfortable boutique at Morgan Davies Bridal. As well as British and European-designed gowns, you'll find the accessories to give your look the right finishing touch. This popular shop also offers a fully bespoke veil service so that your veil perfectly matches your style and the dress you choose.

Suzanne Neville

Award-winning British designs

Award-winning British designer Suzanne Neville is a major name in bridal and evening wear. Visit the Knightsbridge boutique for couture fashion tailored to you. You'll benefit from dedicated and personalised service that helps you find the right dress for you. These designs are renowned for their quality and modern and classic elegance.

Sassi Holford

Decades of bridal expertise

Sassi Holford has unquestionable expertise in bridal wear; the brand has been designing wedding dresses for more than 40 years. This elegant boutique offers bespoke wedding gowns that are tailored to you. There are a number of collections, including timeless signature designs. Bridal accessories and evening wear are also available.

Angelica Bridal Angelica Bridal Curve
Angelica Bridal
angelicabridal.co.uk
Angelica Bridal Curve
angelicabridal.co.uk
Angelica Bridal Angelica Bridal Curve

Inclusive international designs

There are two Angelica Bridal locations in Islington. The original boutique is housed in a Victorian-era shop and the second store focuses on plus-size bridal wear. Both shops carry dresses from top international designers that convey modern style and femininity. You'll get a dedicated stylist to help you bring your dream wedding look together.

  • 18 Camden Psge, Islington 255-257 Liverpool Rd, Islington
    Angelica Bridal
    18 Camden Psge, Islington
    Angelica Bridal Curve
    255-257 Liverpool Rd, Islington
  • Angelica Bridal
    angelicabridal.co.uk
    Angelica Bridal Curve
    angelicabridal.co.uk
    Angelica Bridal
    020-722 678 23
    Angelica Bridal Curve
    020-722 678 23
  • Angelica Bridal Angelica Bridal Curve

Lovely Bride

Eclectic bridal designs

Whatever your style preferences, Lovely Bride has something for you. This cosy boutique carries wedding dresses from top designers with classic and modern styles available. Bridal accessories are also available to complete the look. The store is contemporary and inclusive, striving to help every bride find the dress that's just right for them. 

Evelie – Bridal shops
Evelie
Evelie – Bridal shops
Evelie
Evelie – Bridal shops
Evelie
Evelie – Bridal shops
Evelie
Evelie – Bridal shops
Evelie
Evelie – Bridal shops
Evelie
Evelie – Bridal shops
Evelie
Evelie – Bridal shops
Evelie
Evelie – Bridal shops
Evelie
Evelie – Bridal shops
Evelie

Evelie

Modern bridal shopping

In a quiet mews there's Evelie, a modern bridal studio with a crisp interior full of wooden beams and trailing plants. Over 150 gowns from renowned designers are available here, from the minimalist to the extravagant. There's also a plus-size collection and budget-friendly sample sale options - this bridal shop offers something for everyone.

Love Spell

Bohemian wedding vibes

If you're a bride-to-be who favours a boho aesthetic, take a look at Love Spell. This shop has bright and airy wedding dress styles, as well as complementary accessories and bridesmaid dresses. The space is simple and elegant with knowledgeable staff who can help you create your dream wedding look.

The Wedding Club Knightsbridge The Wedding Club South Kensington
The Wedding Club Knightsbridge
thewedding-club.co.uk/knightsbridge
The Wedding Club South Kensington
thewedding-club.co.uk/south-kensington
The Wedding Club Knightsbridge The Wedding Club South Kensington

Laid-back bridal looks

For laid-back style that still has the quality and luxury that you want for your wedding, check out The Wedding Club. This West London bridal boutique is bright and modern, with a dress collection from top British and European designers. During your appointment you get exclusive access to the boutique, plus the advice of expert stylists.

  • 10 Yeoman's Row, Chelsea 39 Thurloe St, Kensington
    The Wedding Club Knightsbridge
    10 Yeoman's Row, Chelsea
    The Wedding Club South Kensington
    39 Thurloe St, Kensington
  • The Wedding Club Knightsbridge
    thewedding-club.co.uk/knightsbridge
    The Wedding Club South Kensington
    thewedding-club.co.uk/south-kensington
    The Wedding Club Knightsbridge
    0121-440 82 76
    The Wedding Club South Kensington
    0121-440 82 76
  • The Wedding Club Knightsbridge The Wedding Club South Kensington

Joyce Young

Award-winning wedding outfits

The bride, bridesmaids, and mother of the bride can also find gorgeous wedding outfits at Joyce Young. The award-winning designs here are flattering and timeless, with a huge range of styles and sizes from petite to plus-size. This store has decades of experience and is recognised for the quality of its designs as well as its dedicated customer service.

Dana Bolton

Unique bohemian styles

At Dana Bolton's bridal studio in Muswell Hill you'll find distinctive bohemian wedding dress designs. Every dress is manufactured in-house for the perfect fit. Expect flowy romantic designs and distinctive styles here. There are a range of designs to suit a wide range of brides, including shorter-length dresses.

Browns Bride

Exclusive bridal shopping

One of London's most exclusive bridal shops is Browns Bride. This upscale store offers wedding dresses and bridal accessories sourced from top designers around the world, including exclusives you won't get elsewhere. As well as the all-important dress, you'll find headpieces and jewellery here to complete your wedding day look.

Mirror Mirror – Bridal shops
Mirror Mirror
Mirror Mirror – Bridal shops
Mirror Mirror
Mirror Mirror – Bridal shops
Mirror Mirror
Mirror Mirror – Bridal shops
Mirror Mirror
Mirror Mirror – Bridal shops
Mirror Mirror
Mirror Mirror – Bridal shops
Mirror Mirror
Mirror Mirror – Bridal shops
Mirror Mirror
Mirror Mirror – Bridal shops
Mirror Mirror
Mirror Mirror – Bridal shops
Mirror Mirror
Mirror Mirror – Bridal shops
Mirror Mirror

Mirror Mirror

A must for glamorous brides

If you want your wedding dress to be a glamorous showstopper, check out what's available at Mirror Mirror. This Islington boutique has been at the forefront of bridal design for decades. You'll find stunning gowns from major designers plus dedicated styling advice. The boutique can also help with recommendations for other parts of your wedding planning like flowers or wedding cars.

Bridal Rogue Gallery

Boho dresses for every bride

Whether you want a bespoke wedding dress, something made-to-order, or an off-the-rack option, you'll find a stunning bohemian design at Bridal Rogue Gallery. There's a friendly atmosphere and the team will take you through the whole process from consultation to cleaning after the big day. You'll find luxury dresses and accessories from a variety of designers.

Betty McCaul Bridal Outlet

Affordable bridal wear

Weddings can certainly be expensive but you can save on your dress at Betty McCaul Bridal Outlet. This boutique in Enfield offers designer wedding dresses at sample sale prices. The setting is simple with hundreds of styles available, all sold at budget-friendly prices so you can get your dream dress without the hefty price tag.

Grace Loves Lace

Handmade and sustainable styles

At Grace Loves Lace you'll find sought-after Australian wedding dresses. These luxury designs are handmade with an emphasis on sustainability. In the Shoreditch store you get a private styling suite and the help of a styling specialist. The store has made-to-order and ready-to-wear options, plus accessories and styles for bridesmaids and flower girls.

Katya Katya

Boho dresses handmade in Latvia

You'll see bohemian and vintage-inspired dresses at Katya Katya. All of these elegant designs are made by hand in Latvia, including unique bespoke designs. Expect romantic and floating gowns with eclectic style influences. Accessories like veils and bridal shoes are also available to complete your look.

Phillipa Lepley

Bespoke wedding couture

For a wedding dress that's perfect for you, get a bespoke couture design from Phillipa Lepley. This boutique encourages you to customise every aspect of your dress so that it perfectly conveys your style. You'll get a series of appointments to bring your design to life, from the first consultation through to the final fitting. You can also get couture evening wear here.

Indiebride

Sustainable and free-spirited

Designed for the modern woman, wedding dresses from Indiebride have vintage influences and are made from sustainable and recycled materials. These designs are made to tell a story. Several collections are available here including short wedding dresses and separates. You can also choose bridal accessories to bring the look together.

David's Bridal

All your wedding fashion needs

Shop for all your wedding fashion needs under one roof at David's Bridal in Stratford. There are wedding and bridesmaids dresses as well as shoes, accessories, and shapewear so your chosen style looks flawless. Suits and tuxedos for men are also available, as well as fragrances and gifts so you have everything you need to get ready on your big day.

House of Ollichon

Unique bridal styles

If you're a bride-to-be who wants something a bit different, check out House of Ollichon. Here you'll find the first dress-less bridal wear collection in the world. The focus is on separates and elegant jumpsuits that make a fab alternative to a traditional dress. These award-winning pieces are great for fashion-forward brides.

Caroline Castigliano

Luxury bespoke dresses

Find a luxury designer wedding dress that's tailored to you at Caroline Castigliano. The modern bridal shop in Knightsbridge has racks of handmade dresses and stylish accessories to match. Every dress is made-to-measure so that it fits you perfectly. The personalised service here helps you to find the design that's right for you.

Belle & Bunty

Modern design, vintage inspirations

For modern bridal wear that pays homage to vintage design, check out Belle & Bunty in North London. This boutique offers original dresses that translate vintage style in modern bridal wear. Dresses are handmade and there's also a fully bespoke service. As well as white options, coloured dresses are available too.

Blush & Ivory

A choice of modern styles

At Blush & Ivory you'll find modern styles sourced from top designers around the world. The bespoke service helps you find something that's just right for you, whether you want a bohemian style or something that's pure glam. At your appointment you'll have the boutique to yourself and can enjoy refreshments as you browse what's available with your personal shopping assistant.

Halfpenny London – Bridal shops
Halfpenny London
Halfpenny London – Bridal shops
Halfpenny London
Halfpenny London – Bridal shops
Halfpenny London
Halfpenny London – Bridal shops
Halfpenny London
Halfpenny London – Bridal shops
Halfpenny London
Halfpenny London – Bridal shops
Halfpenny London
Halfpenny London – Bridal shops
Halfpenny London
Halfpenny London – Bridal shops
Halfpenny London
Halfpenny London – Bridal shops
Halfpenny London
Halfpenny London – Bridal shops
Halfpenny London

Halfpenny London

A bold bridal boutique

Forget the white-on-white look of most bridal shops. At Halfpenny London you'll see boldly-coloured walls, neon signs and quirky decor, and collections of chic British-designed bridal fashion. There are a range of sample sizes so every bride can find the ideal dress. The brand is also committed to sustainability and minimising waste.

Jane Bourvis

Unique antique textiles

You're guaranteed to get a wedding dress with a difference at Jane Bourvis. These designs are crafted from vintage and antique fabrics for a totally unique style that's entirely your own. You can also complete the look at this distinctive bridal boutique by choosing antique veils and accessories.

The Fall Bride

Non-traditional styles for modern brides

The non-traditional designs at The Fall Bride are designed for modern women. At the crisp and clean showroom in Dalston you can explore a number of contemporary collections that are ideal if you're seeking an on-trend look. There are also pre-worn designs aimed at making bridal fashion more sustainable.

Blackburn Bridal Couture

Leading bridal shop in Blackheath

Based in South London, Blackburn Bridal Couture is one of the UK's most successful independent bridal boutiques. It's a friendly and welcoming space with collections of exclusive designs that let every bride find their ideal dress. The options include the boutique's signature designs.

Heart Aflutter Bridal

Bohemian and non-traditional

At Heart Aflutter Bridal you'll find bohemian styles from independent designers that are all about fuss-free glamour. This award-winning shop offers bridal wear with a variety of price points, sizes, and aesthetics, including an elegant edit of plus-size outfits. Any bride can find a style they love here.

Pronovias

Global leader in bridal wear

Pronovias is one of the world's leaders in bridal fashion and Londoners can visit the flagship store in Bond Street. This boutique is contemporary and feels welcoming and you'll find fashion-forward wedding dresses and accessories here. Experienced style consultants are on hand to help you bring the whole look together.

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Editors

At Thatsup, we have extensive experience of guiding our readers to a city’s hidden gems. Since 2008, our editors have been writing insightful guides covering restaurants, bars, cafes, hotels, and hairdressers, among other things. Our guides consist of carefully selected tips based on our local knowledge and are regularly updated with the help of our focus group, where we collectively discuss selections and content. We are constantly working to inspire and provide you with the best possible experience, no matter where you are or what you are looking for.