Review of Brandy Melville – by Agnes L.
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Soft comfortable clothes in varying quality.
It amazes me that Brandy Melville has not yet received any reviews so I think it's time.
Brandy Melville is an Italian clothing chain with a very "American surfer" in style. It's nothing bad about it and it feels young and fresh. I don't see it as innovative or original directly but a notch up from the standard chains.
The clothes are soft in the material, dampened bright colors and narrow in the incision. It's all from shirts, tops and jackets to short shorts, rocker skirts and flannel trousers. The sizes feel smaller than usual, but this type of mark tends to have it so close your eyes and take a larger size. It is so much better with clothing that sits nicely than that it is "right" size. I noticed that on some clothes the buttons are a bit bad and that there were threads solving here and where. It indicates a bit of varying quality but since prices are at the same level as H & M, it is perhaps not so surprising.
In addition to clothing, they also have hats, jewellery and other accessories. I especially like their signs with different types of messages like "I woke up like this" "Girls bite Back". It is quite clear that the target group is young, almost adult women. I am not the target group, but I have no problem with it.
The shop itself is bright, high in ceiling and feels just as cool to be able to attract the right people. On a wall they have as an Instagram wall with different types of Selfies and pictures found on Instagram and taken in the store.
In short: A place to visit if you long to look like you are living on the beach in Cali or need to rejuvenate yourself occasionally. I choose both!